AlUla Design Award

HH Noura bint Faisal AlSaud

Ecosystem Integration & Program Delivery General Manager
Fashion Commission

Noura bint Faisal Al Saud is the founder of Saudi Fashion Week and Ecosystem Integration & Program Delivery General Manager for the Saudi Fashion Commission. With a vision to create a platform for Saudi designers to receive the exposure they deserve, she led the rebranding of Saudi Fashion Week, while working on a more comprehensive approach toward Saudi Arabia’s domestic fashion industry via the establishment of the Saudi Fashion Community – encouraging Saudi designers to bring their work up to international standards.

Noura bint Faisal Al Saud was also the Honorary President to the Arab Fashion Council launched in 2014. Introduced as “the world’s largest not-for-profit organization,” it holds the license of an international extraterritorial authority to represent the fashion industry in 22 Arab countries.

Noura bint Faisal received a Master’s degree from Rikkyo University in Tokyo in the field of International Business.